The Water Imp Conditioner is THE water softener alternative!
Removes limescale without water softeners
Reduces heating bills by
up to 30%
Inexpensive to buy (£98 incl VAT and P&P) and run and
no salt refills
Laboratory tested solution
for limescale
No quibble 190 days money back guarantee
or call 01252 511882
Product Range
Visit our product page for more details about the Water Imp range, or to place an order.


The Super IMP

Heavy Duty IMP

Is Limescale Really that Serious?
In industry, limescale damage can lead to a fortune in repair and maintenance bills, proof that hard water costs money. The same is true of your most used domestic appliances, the washing machine and the dishwasher. Both have heating elements that are subject to heavy build up of limescale and ultimately breakdown. Not only does it leave the visible film around your appliances, it also builds up in your water pipes as pictured opposite and can lead to restricted water flow and much larger water heating bills.Fortunately, with our easily installable water conditioner system, this damage can be heavily reduced, and even reversed, with visible results.Spending money each month on abrasive detergents only combats part of the problem. With the Water Imp conditioning system, the limescale is prevented before it even reaches your tap!.
Is Limescale Really that Serious?
In areas of hard water, the calcium builds up in your main pipes, washing machine/dishwasher elements, and electric heaters. The result is extra expense (estimated at £120 pa UK). Early breakdown of equipment, costly replacement, and the inconvenience of trying to remove white stains on your shower doors and tiles as well as your stainless steel surfaces. Read more…
Why not see how the Water Imp helped some of our other customers before deciding whether the system is for you, and remember… every system comes with a 190 day no-quibble money back guarantee, so if it doesnt work for you, then simply return it for a full refund!
“I am writing to thank you for your wonderful aftercare service. After over 10 years of installing our Water Imp it finally stopped working, but you assured me I probably only needed a new transformer which you sent the day after speaking to you and free of charge. I am most grateful. Water Imp works wonders in our hard water area and I would recommend it to anyone. Thank you once again.”
Rosemary Hiels, St. Albans, UK
“Hello, After three days, we are happy with the Super Imp. I could see a difference on the first day. We are back to having more soap suds. We have well water, that used to be fine, but for the last year, we could see the calcium build up.”
Roger Gervais
“I have had my water imp now for about three weeks and from the first day it has worked great. My hand soap now suds as well. In a few short words I would recommend highly.”
George A. Laginess, Cathedral City, CA, USA
“Well wanted to update you on the two water conditioners. They are doing a fantastic job. They were installed around the second week in December and didn’t tell anyone. The family noticed the change within the first week!…. Simply amazing and simple.”
B Silverman, USA
How can water imp help you?
Extensive trials and laboratory testing, combined with a 98% customer satisfaction over 18 years has shown the Water Imp system to excel at:
  • Reducing fuel bills by up to 30% in heavily affected homes
  • Alleviating skin irritation caused by showers and baths in hard water areas
  • Removing the ‘scum’ buildup around baths and sinks
  • Reverse the damage caused by furring up and blocking of water pipes, while also increasing the water flow throughout the entire household
Why Choose Water Imp over a water softner or detergent?
Unlike water softeners and detergents, the Water Imp magnetic water conditioner does not require constant application. Just turn the unit on, and leave it… it’s that simple. Also the long-term costs of both softeners and detergents can be staggering. With the Water Imp, you only pay a small price for the unit, and it’s guaranteed to last at least 5 years (already saving a small fortune when compared with the alternatives!).The Water Imp has been proven in laboratory tests conducted by Bath University to be an effective alternative to traditional water softeners.
Order your water IMP today and see the difference in 30 days or your money back!
Extensive trials and laboratory testing, combined with a 98% customer satisfaction rate over 20 years has shown the Water Imp system to excel at reducing limescale build up and its associated problems